Simon Baugh was appointed the Chief Executive of the Government Communication Service (GCS) in 2021. GCS includes media, marketing, audience insight, external affairs, digital, and internal communication professionals in government departments and arm’s length bodies. Simon's role is to make sure communications activity across government is coordinated and aligned with the Prime Minister’s priorities and he is responsible for modernising the profession so that it has the skills and capability it needs for the future.

He has twenty years’ experience in strategy and communications roles in the public and private sectors. His previous roles include Director of Communications, Home Office, Director of Communications and Engagement, Department for Exiting the EU, Director of Strategy and Communications, Department for Transport, Director of Media and Public Relations, Heathrow Airport Holdings, Director of Internal and Passenger Communications, BAA, Head of Public Affairs, Heathrow Airport, and Senior Consultant, AS Biss & Co.